Bright minds, bright future

At Greenhouse Group we are continuously reinventing ourselves in order to stay at the frontlines of the digital landscape. Innovation means overcoming resistance over and over again, handling the only known constant factor: change. We are always searching for ways to disrupt existing business models, actively preparing for the next technological breakthrough.

In order to implement innovation as a part of our DNA, we have created a physical space within the organization. A place where people can focus solely on the future. An area where the impact of exponentially growing technologies on digital marketing are being analyzed. Where creative, talented and curious students are working on remarkable projects. And where we don’t lose sight of another important factor: fun.

We make this happen in Labs!

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our values

Our core values Innovation, dedication & fun, embodied by Labs!

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Check out our assignments on today's hottest topics: New Media, Consumer Friendly Advertising, Artificial Intelligence and Internet of Things.


Augmented Reality – a new way of communicating

Apple has the ARKit, Google brings its ARCore to the battlefield. Both companies compete for a share on the market of mobile Augmented Reality (AR). AR adds a powerful layer of 3D content to your surroundings, and is now available for almost everyone with a mobile phone.

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Botvertising – conversational marketing 2.0

Virtual Personal Assistants (VPA's) are on the rise. At Greenhouse Group Labs we have gained a lot of experience in experimenting and designing chatbots. This time we take it to the next level. We will research the possibilities of pushing relevant content using artificial intelligence. Better known as botvertising.

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Creative artificial intelligence – reshape our creative process!

Why would a taxi platform need drivers if they can build self-driving cars? And what’s the use of a cashier at a self-checkout lane? Advanced technologies have been reshaping our workforce for quite some centuries now. But can the creative brain of a human be replaced by technology?

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Veggies for Techies – Farmbot Project

True to our name, we at Greenhouse Group love a salad for lunch. Juicy tomaties, beautiful salad greens, crispy cucumbers. Yep, salads are serious business at Greenhouse Group. That’s why we started to grow our own vegetables, with the help of Farmbot Freddy.

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customize your assignment

These assignments are just the tip of the iceberg in the digital landscape. Are you really passionate about an innovation or do you have an idea that needs to be explored? Contact us, and we might add your idea to Labs!


Discover the archive of successful lab-projects!


An innovative tool which allows you to inspect the chemical composition of a certain object.

Smart Clothing

Change the colour of your clothes while you're wearing them.

Eye Tracker

Predict someone's actions before they even decide.

Internet of Things

Robots are on their way: the social experiment.

The chatbot revolution

Bots as game changers: would you notice the difference?

Augmented Reality

How will we be shopping in ten, twenty years' time?

From Ad-blockers to Consumer-Friendly Advertising

Next level digital advertising.

In-Store Analytics

The future of shop conversion

Greenhouse Group Labs' victories

Discover the successful projects from Labs. Want to know more? Give us a call!